Chuffed, Remote,
March 2024 - Onwards
︎ Marketing
︎ Social Media Strategy
︎ Community Engagement
︎ Email Marketing
︎ On-Site Content Creation
At Chuffed Digital, I’ve had the incredible opportunity to manage digital marketing for one of Europe’s largest independent ski and music festivals, Rise Festival . Whilst working at Chuffed, I’ve used my expertise to manage a variety of campaigns and strategies across a range of digital marketing platforms.
Key responsibilities include:
- Content Management & Social Strategy: Overseeing the creation and execution of detailed content calendars, from concept to copywriting and scheduling, ensuring a cohesive tone of voice across all platforms and clients.
- Community Engagement: Building and maintaining strong connections with Rise’s online audience, working closely with the festival’s community to foster engagement and boost interaction rates.
- Collaborative Creation: Working directly with freelancers, designers, and content creators to develop a wide range of assets, including videos and graphics, that embody the brands adventurous, high-energy spirit.
- Email Campaigns: Planning and launching targeted email marketing campaigns, while managing automated sequences to keep festival-goers informed and excited.
- On-Site Content: Covering festivals from a UGC point of view, capturing the unique combination of skiing and music to provide immersive social content, while managing media teams on the ground.
- Data & Reporting: Tracking performance metrics and preparing weekly reports, using insights to drive improvements and ensure targets are consistently met.
Through this role, I’ve been able to across some incredible festivals, such as Love Saves the Day, NRG Weekender, Dialled In, and Rise Festival. From generating engagement across social media platforms to delivering captivating live content on-site, all while working in a fast-paced, dynamic environment.
Rise Festival:
Whilst working at Rise, I undertook a personal project to shoot the festival on medium format. Below are a range of images shot on Ektachrome E100, Kodak Portra 400, and Ilford HP5 with a Bronica SQ-A.
